Online Artist Development, Online Music Distribution and Online Promotion for Musicians
Online Artist Development, Online Music Distribution and Online Promotion for Musicians

Who We Are

Shawn McCLondon - Chief Executive Officer
IAmHypeOnline.com is the brainchild of San Diego based entrepreneur, Shawn McClondon. Armed with a computer science degree from Fresno State University, Shawn first began his web development and consulting business in 1998. His technology background includes both corporate and private ventures, with an emphasis in marketing. With roots in the entertainment industry, McClondon is up close and personal with the challenges that artists face in one of the most competitive industries in the world, especially for the aspiring artist.

Rodney Van - Chief Consultant
With a heart for athletes and commitment to their success, Rodney Van lends his expertise as a sports consultant to the team. From star athlete in football and track, to championship coach, to sporting goods entrepreneur, Rodney demonstrates the epitome of leadership and support both on the field and off. Rodney graduated from San Diego State University with a BS in Criminal Justice, followed by twenty years of service to his community as a probation officer, receiving several commendations for outstanding service. He has 18 years coaching experience, training numerous national champions and two USA Olympic athletes. In 1999, he founded San Diego based VanSports, a successful sporting goods retailer, to fulfill his entrepreneurial dream and further serve his athletic community.

Donald Fairbairn - Chief Technical Officer

Donald is currently attending the University of Phoenix, and plans to major in Information Technology with a concentration in Web Development. He fills his free time with the many hobbies he has picked up over the years which include graphic arts, guitar, video games, poker, studying foreign languages, tweaking his home studio, or just playing with some new 'toy' he picked up at an electronics store. Donald has a passion for anything creative, and it shows in both his graphic art and his self proclaimed "best one man band to come out of his apartment."

Jessica Delee - Public Relations Manager

Jessica Delee is a recent graduate from the University of California Santa Cruz, and has a BA in Anthropology. At the University, her studies focused on Cultural Anthropology, with an emphasis on mass media and its impact on pop culture. Originally from Oakland, CA, Jessica gained an acute appreciation for the arts, especially music. Jessica has a forte in the visual arts and experience teaching children's art in the Santa Cruz Mountains. Currently starting a new chapter of her life in San Diego CA, Jessica is excited to explore how the community's cultural diversity impacts the local arts.

Our Philosophy


On Talent -

We believe that when true talent shares itself with the world, we are all inspired - inspired to do great things, inspired to reach higher, inspired to make the world a better place. We share a love and appreciation for talent from all disciplines and are passionate about helping them succeed. We understand the challenges faced by independent talent and we're here to help them navigate the global marketplace.

On Marketing -
We believe that effective marketing in this day and age requires a truly dynamic web presence optimizing multiple media. More than just web design and programming, it requires effective project management, an understanding of internet marketing, optimization of search engine/directory ranking, e-commerce, creative writing, content development, Flash animation and of utmost importance, user friendly navigation.


On Social Responsibility -

We believe it is the responsibility of the strong to lift up the weak and downtrodden. We are a socially conscious business committed to support of charitable causes through multi-media events. The events serve a three-fold agenda. They are intended to provide a platform for aspiring talent to exhibit their talent, create stimulating environments for networking and raise support and awareness of humanitarian causes. The main aim of a social enterprise is to further its social goals. This need not be incompatible with making a profit. Social enterprises are for ‘more-than-profit’.